What ShuHaRi Mean?


Frequent and sudden recessive business cycles are posing major challenges to business leaders today!!!
With the world going towards high levels of digitized technology, slowly and steadily we are losing our thinking capabilities and becoming slaves of this new digital fantasy. Therefore, in the real world, this is constantly creating an exponentially increasing skill gap.

To master a task, and to excel in it, we have to go through a focused learning curve to mitigate skill gap. ShuHaRi is a structured Japanese technique to continue the journey of learning from student to master throughout one's life. The ShuHaRi technique originated from the martial arts, which defines two aspects to any human learning to apply it to different work situations;

Shu: In this beginning stage the student follows the teachings of one master precisely. He concentrates on how to do the task, without worrying too much about the underlying theory. If there are multiple variations on how to do the task, he concentrates on just the one way his master teaches him. (Imitate)

Ha: At this point the student begins to branch out. With the basic practices working he now starts to learn the underlying principles and theory behind the technique. He also starts learning from other masters and integrates that learning into his practice. (Assimilate)

Ri: Now the student isn't learning from other people, but from his own practice. He creates his own approaches and adapts what he's learned to his own particular circumstances. (Innovate)


ShuHaRi's mission is to mentor people in their transition to become master and help them in their Self Development and Self Establishment.

We are on mission to become globally recognized brand name providing training services which can be useful to achieve professional goals, make a positive difference to organizations and which is valuable to the society.

We believe and advocate "If you master something then the creativity comes." We just not aim to create the professional but we aim to build the country of Self Established Individuals.

We understand the importance of quality education and its importance to build and maintain a successful career. We aim to provide such soft skill trainings to the students where they can get a career path.

We aim to provide employees with the professional training, soft skill training for their continuous improvement and enhanced performance creating a positive impact on their work and organizations

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  • Digital Marketing

    Emphasis will be paid on the core theoretical concepts of Digital Marketing, its applications in practical scenarios and how it has been used in the modern era of marketing.

  • Search engine Optimization

    Emphasis will be paid on the core theoretical concepts of SEO, its applications in practical scenarios and how it has been used in the modern era of online marketing.

  • Social Media Marketing

    Emphasis will be paid on the core theoretical concepts of SEO, its applications in practical scenarios and how it has been used in the modern era of online marketing.

  • Email Marketing

    Emphasis will be paid on the core theoretical concepts of SEO, its applications in practical scenarios and how it has been used in the modern era of online marketing.

  • Inbound Marketing

    Emphasis will be paid on the core theoretical concepts of SEO, its applications in practical scenarios and how it has been used in the modern era of online marketing.

  • Google Analytics

    By the end of this course, you will be able to understand how the power of analytics will help you as a professional to take strategic decisions for your company.

  • Google Adwords & Google Adsense

    By the end of these sessions, you will be able to understand how google makes money, how adsense & adwords work. You will be able to leverage the power of google to educate & generate awareness, identify prospects & leads, acquire new customers, build brand & increase sales for your company.

  • Mobile & Video + Affiliate Marketing:

    By the end of these sessions, you will be able to understand how to use mobile & video & affiliate marketing strategies to create awareness for your company products / services / brand in order to generate business leads & close sales.

  • SEO + Content Marketing:

    By the end of these sessions, you will be able to understand how to use the fantastic tools of Search Engine Marketing & achieve business or marketing goals.